APPROACH
- Members of the Acuity team were brought into the company as a part of a broader diagnostic of patient engagement.
- Created a focused State response team integrated with State Government Affairs, Patient Advocacy, Market Access, and Patient Engagement Services.
- Provided program decision makers with educational information on disease through state based stakeholders such as physicians, local trade organizations and contract lobbyists.
- Continued to keep in contact with State personnel throughout process.